{"id":5140,"date":"2020-03-11T10:09:42","date_gmt":"2020-03-11T10:09:42","guid":{"rendered":"https:\/\/www.realmoneygambling.com\/news\/?p=5140"},"modified":"2020-03-11T10:09:42","modified_gmt":"2020-03-11T10:09:42","slug":"betmgm-goes-live-in-michigan-with-the-launch-of-sports-betting","status":"publish","type":"post","link":"https:\/\/www.realmoneygambling.com\/news\/betmgm-goes-live-in-michigan-with-the-launch-of-sports-betting\/","title":{"rendered":"BetMGM Goes Live in Michigan With the Launch of Sports Betting"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>Continuing on their bid to extend the footprint of their sports betting brand across the United States, MGM Resorts International, and GVC Holdings are taking their service to Michigan. BetMGM, both companies&#8217; joint sports betting venture, will be among the first operators to take the very <a href=\"https:\/\/www.detroitnews.com\/story\/sports\/2020\/03\/10\/all-25-michigan-casinos-plan-sports-betting-heres-when-theyll-start\/5011882002\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"first sports bets in the state on March 11 (opens in a new tab)\">first sports bets in the state on March 11<\/a>.<\/p>\n\n\n\n<p>Michigan is now the fifth state in the country to launch a BetMGM\nsportsbook. This will be a pretty exciting development for the residents of the\nstate who have been eagerly waiting for the arrival of sports betting. Known for\nits unique and innovative take on sportsbooks, the BetMGM will treat its\nMichigan customers to amazing experiences. Its retail locations are set to be head\nturners thanks to their sports bar look and feel. This comes complete with booths,\nhigh-top tables as well as both food and beverage options.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&#8220;Beyond sports, we continue to offer new and exciting amenities at our properties as we\u2019ve found our sports bettors appreciate world-class hotels, restaurants, and entertainment; BetMGM allows us to incorporate them into the ecosystem of everything MGM has to offer.&#8221;<\/p><cite> Scott Butera, President of Interactive Gaming for MGM Resorts. <\/cite><\/blockquote>\n\n\n\n<p>As a matter of fact, the officials concerned with the BetMGM\nbrands have confirmed that the Detroit, Michigan launch is going to be very\nimportant going forward. This is because it is expected to be a sweeping recreation\nof the MGM sportsbook brand which will be extended to all of the operator&#8217;s other\noperations across the United States.<\/p>\n\n\n\n<p>One of the other places that these new changes will be seen is in <a href=\"https:\/\/www.prnewswire.com\/news-releases\/mgm-resorts-debuts-betmgm-sports-betting-experiences-in-las-vegas-301018822.html\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Las Vegas, Nevada where BetMGM also recently launched (opens in a new tab)\">Las Vegas, Nevada where BetMGM also recently launched<\/a> its operations. Its entry into Las Vegas was highly anticipated particularly because of its excellent reputation. Still, there is more to come.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" class=\"wp-block-heading\" id=\"boosting-customer-acquisition\">Boosting Customer Acquisition<\/h2>\n\n\n\n<p>As it continues pursuing its expansion bid, BetMGM has also been very busy inking partnerships that will help it market itself to even more customers. Its freshly expanded <a href=\"https:\/\/www.realmoneygambling.com\/news\/yahoo-partners-with-mgm-resorts-for-sports-betting-in-nj\/\">partnership with Yahoo Sports<\/a> is one such agreement and the company is hoping this will help to further boost customer acquisition by making their products more seamless with each other.<\/p>\n\n\n\n<p>The goal of the seamless integration is to prevent players\nfrom having to go through the hassle of switching between their apps. As such,\nwith features such as a single wallet and a single account between BetMGM and Yahoo\nFantasy, both brands will be able to easily cross-sell their products.<\/p>\n\n\n\n<p>Yahoo Sports&#8217; and BetMGM&#8217;s partnership is still new but it\nwill not be long before all the features they are promising spread out across\nall of the operations. Michigan sports bettors certainly have a lot to look\nforward to as they usher in sports betting.<\/p>\n","protected":false},"excerpt":{"rendered":"Continuing on their bid to extend the footprint of their sports betting brand across the United States, MGM Resorts International, and GVC Holdings are taking their service to Michigan. BetMGM, both companies&#8217; joint sports betting venture, will be among the first operators to take the very first sports bets in the state on March 11. [&hellip;]","protected":false},"author":10,"featured_media":5143,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[385,234,17,410,387],"class_list":["post-5140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","tag-betmgm","tag-michigan","tag-nevada","tag-online-sports-betting","tag-yahoo-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BetMGM Goes Live in Michigan With the Launch of Sports Betting - Real Money Gambling News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.realmoneygambling.com\/news\/betmgm-goes-live-in-michigan-with-the-launch-of-sports-betting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BetMGM Goes Live in Michigan With the Launch of Sports Betting - Real Money Gambling News\" \/>\n<meta property=\"og:description\" content=\"Continuing on their bid to extend the footprint of their sports betting brand across the United States, MGM Resorts International, and GVC Holdings are taking their service to Michigan. BetMGM, both companies&#8217; joint sports betting venture, will be among the first operators to take the very first sports bets in the state on March 11. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.realmoneygambling.com\/news\/betmgm-goes-live-in-michigan-with-the-launch-of-sports-betting\/\" \/>\n<meta property=\"og:site_name\" content=\"Real Money Gambling News\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-11T10:09:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.realmoneygambling.com\/news\/wp-content\/uploads\/sites\/2\/2020\/03\/betmgm-logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sienna Walker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sienna Walker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BetMGM Goes Live in Michigan With the Launch of Sports Betting - Real Money Gambling News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.realmoneygambling.com\/news\/betmgm-goes-live-in-michigan-with-the-launch-of-sports-betting\/","og_locale":"en_US","og_type":"article","og_title":"BetMGM Goes Live in Michigan With the Launch of Sports Betting - Real Money Gambling News","og_description":"Continuing on their bid to extend the footprint of their sports betting brand across the United States, MGM Resorts International, and GVC Holdings are taking their service to Michigan. BetMGM, both companies&#8217; joint sports betting venture, will be among the first operators to take the very first sports bets in the state on March 11. 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An impressionable mind, Sienna has always had a need to put what she saw down in writing. Gradually, her passion for writing has grown into a full-time career and today she helps our team by contributing inspired feature pieces and news that offer a fresh prospect on known issues. 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